3D Architectural Animations

Genesis Studios works outside of the boundaries of typical computer animation norms. Genesis Studios prepares storyboards that ensure that the paths of the fly-throughs and walkthroughs are never boring. The 3D animations do not just run a long course but have a variety of changes of direction and pans that retain the interest level of the viewer. We focus on the elements that capture the architectural characteristics of buildings as well as the spirit and feel of the lifestyle.

Click on Thumbnail to View 3D Animation Video

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2010 showreel

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Kohinoor

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The Gateway Towers

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Silver Forest Exterior

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Silver Forest Interior

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Ku Damm Berlin

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Ajman Marina

Work from Architectural Sketches

architects_sketchWhile there may be a presumption that the projects can only be visualized after all architectural drawings are complete, that is not the case with Genesis Studios fly-bys. We can work from architectural sketches and a site plans to produce a video that looks convincingly real.

Imagery is about Lighting

Genesis Studios computer animations accurately define the materials to be depicted and their influences on each other. After all, imagery is about lighting. When light strikes a surface light bounces in infinitely different ways depending on the surfaces.

Lighting Architectural Animations

studiolightThrough centuries, the work of artists was to guess and realistically depict these lighting conditions. Then computers were put to work and took this guesswork away. All of the lighting calculations are precisely accounted for and out comes the lighting that would be represented by a photograph, were the project already built.

But in the same way that we appreciate the interpretation of an artist painting on-scene so it is with architectural animations. Computers are our friends but they are not artists. Light is fluid. Once all of the accuracy of lighting and materials is in place, we artistically manipulate lighting effects to subtly or at times dramatically enhance the mood and focus of the architecture and lifestyle. Computers do not have judgment. Artists do. That is where the artistry of Genesis Studios computer animation comes in. A mood is created that a computer alone cannot achieve. Hyper-realism paves the way to artistic realism.

Still Frames from Computer Animations

Our clients may select still frames from our computer animations to be converted to digital still renderings. The quality of the computer animation still frames is of a very high level. We then enhance and render the frame to a high resolution. Because the digital stills are by-products of the animation process, there is a cost savings compared to digital stills done independent of computer animations.

Context of the Computer Animation

In the same way that we buy into video documentaries as factual, so it is with architectural animations. The investor/consumer sees the computer animation with people moving about and activity and lifestyle and they can imagine that they have experienced the vision and context of the project within the computer animation.